Rosemary Musachio, Chief Accessibility Officer, Ruh Global Communications
If you are like me, searching for good code examples when you try to find solutions to accessibility issues can make you pull out your hair. You Google it and you get tons of results. When you finally find something, you go to the site to realize it’s only a forum unanswered question. Your excitement peaks again when you find a blog post that discusses the solution you’ve sought, but it doesn’t show the specific code example. Conversely, the blog post may have the code example without showing the actual component.
To prevent you from going bald, I’d like to share a complied list of websites each month that offer good code examples and the finished products. This month’s list is categorized into ARIA and Form Fields.
ARIA
Ajax Accessibility Examples – A great site for ARIA examples. It has a summary table of code examples and their associated roles, properties, and states. When you go to an example page, it has the actual component, a list of ARIA elements that are used, and the code example. Besides the summary table, you can search for examples by the three ARIA categories mentioned above.
W3C’s Role Model – The site explains everything you wanted to know about ARIA Roles and more. It describes each role in depth, including listing all the properties that are compatible with it. Even though the site offers code examples, it should provide them for every role-property combination. However, it is a must for anyone who wants to learn about ARIA.
ARIA Landmarks in (X)HTML – The webpage describes ARIA landmarks and how to implement them. The descriptions are straightforward. Since the page itself uses landmarks, you can view the code to it.
Form Fields
Accessible Web Form – The page screams simplicity. It is so easy to follow. It shows a form with various types of fields, including field groups (i.e. fieldset). After the form, it shows the code for it. That’s it.
Jim Thatcher’s Accessible Forms – What’s a list of accessible form examples without the father of web accessibility, Jim Thatcher? He explains accessible forms as clear as the mountain air. He presents form elements, including edit fields in a table, and the codes.
Webaim’s Creating Accessible Forms – The webpage offers an organized description of each type of form field, visual examples, and codes. It also describes different types of labeling, such as title attributes and aria-label.
Web Accessibility Tutorials – Form Concepts – The page offers links to different aspects of accessible forms, from firm labeling to custom controls. When you click each link, it shows visual examples and code snippets. W3C did a good job of making these pages concise, a pleasant turn from the norm.
Do you know other sites of great ARIA and Form Field examples? If so, put them in comments for this post. This is a great way to help each other out in making the Web more accessible.
Learn more about our work at www.RuhGlobal.com or follow us on Social Media @rosemusachio, @debraruh and @ruhglobal on most channels.
#AXSChat: Join Debra Ruh, Neil Milliken, and Antonio Santos for a weekly Twitter Chat on Disability Inclusion, ICT Accessibility, Built Environment, CRPD, Empowerment and Employment. Just search the hashtag #AXSChat at 3pmEST and join the conversation. You can learn more about AXSChat at www.AXSChat.com.
Universal accessibility in the Information, Communication and Technology (ICT) sector holds unparalleled promise and opportunity for people with disabilities never before seen in our history.
Many people are surprised to learn just how much of the world’s population is affected by a disability, and how valuable accessible design of ICT is to the global marketplace. It is also important to note that disabilities are a normal part of life. Persons with disabilities are not broken, they just might navigate the world in a different way. We all can add value when given the opportunity to tap into our unique innate abilities. Accessible ICT is an important part of that equalizing equation.
A Technological World
To understand the impact one has to look no further than the World Health Organization which indicates that people with disabilities are the world’s largest and fastest growing minority group. With the population of the United States aging and the likelihood of developing a disability or other mobility limitation increasing with age, the growth in the number of people with disabilities can be expected to rise dramatically. Also impacting this formula is the growing population of veterans with disabilities.
This is an exciting time, of great promise and opportunity for people of all abilities. This is a new era for global citizens, one where emerging new technologies and mobile computing devices are serving as enablers for people of all ages and all levels of education. Designing and delivering ICT to be fully accessible ensures all individuals can enjoy the benefits and advantages of technology to enrich their lives and fulfill their dreams.
An inclusive, accessible and universal design approach to technology is critical to both public and private industry wishing to anticipate future needs of this growing population. By recognizing the importance of the protection and promotion of the rights and dignity of persons with disabilities through assistive technology and accessible ICT, the world continues to strengthen policies, strategies, and programs along with an increase in awareness of the public at large of the importance of the full inclusion of individuals with disabilities, accessible ICT and assistive technology.
My daughter, Sara Ruh, using different Apple Products simultaneously. Sara has Down Syndrome and loves the Accessibility Features that Apple’s Products offer
Experts report that the most obvious and cost effective solutions are often ignored or overlooked, a mistake that organizations and governmental bodies can no longer make when serving all citizens in equal fashion. Making technology usable for all has become imperative for unleashing the potential of all persons and is critical for any public and private institution that hopes to fully participate and remain relevant in the 21st century.
Providing accessible ICT products and services also benefits the growing population affected by age-related impairments, in addition to people with disabilities. It is unwise to ignore the sheer numbers, influence and wealth of these individuals. In the US, baby boomers control $30 trillion according to Accenture.1 There are over 78 million Baby Boomers in the United States. Baby Boomers are Americans born between the years 1946 and 1964.
It is important to note that this is not a USA phenomenon. Throughout the world all populations are seeing burgeoning numbers of “elders”, defined as persons aged 65 years and older. “In many countries, including Japan, the United States, Norway, Sweden and the United Kingdom, those aged over 65 are at, or approaching 15% of the population. People are living longer and are generally healthier at advanced ages than were previous cohorts, thus “old age” disabilities of the 20th century will be put off to older ages during the 21st century.”2
Here are a few recent reports about this trend.
Seniors using Technology
National Institutes of Health cosponsored a report in 2012 that estimates that 2.9 million Americans are living with low vision. The report projects the number to increase 72 percent by 2030 when the last of the baby boomers turn 65. The report also found that many people with low vision are 65 years old or older.3
A report from Clarity® and The EAR Foundation and from that half of the nearly 76 million boomers in the US are experiencing some degree of hearing loss. The Baby Boomer Hearing Loss Study indicate that hearing loss is more prevalent than previously estimated by the National Health Interview Survey. Hearing Loss affects over 38 million people between the ages of 40 and 59. Earlier estimates from the National Health Interview Survey by the National Center for Health Statistics indicated 16 million people, or 20 percent, in a comparable age group were suffering from hearing loss.’4
“Global aging ranks as the most profound demographic trend of our times. It is slowing (or even reversing) population growth, reshaping families, reshuffling consumer markets, force feeding the demand for health care, weighing on public budgets, depressing household savings, accelerating international migration, and revolutionizing the culture.”
According to W3C, Older Web users are an increasing market segment and an important target group for many businesses, governments, and other organizations.
Older adults can experience age-related impairments that can affect how they use the Web, such as declining:
• vision – including reduced contrast sensitivity, color perception, and near-focus, making it difficult to read web pages
• physical ability – including reduced dexterity and fine motor control, making it difficult to use a mouse and click small targets
• hearing – including difficulty hearing higher-pitched sounds and separating sounds, making it difficult to hear podcasts and other audio, especially when there is background music
• cognitive ability – including reduced short-term memory, difficulty concentrating, and being easily distracted, making it difficult to follow navigation and complete online tasks
These issues overlap with the accessibility needs of people with disabilities. Thus, websites and tools that are accessible to people with disabilities are more accessible to older users as well.
Demand for accessible technology and services will continue to rise as well as the public’s understanding of, and requirement for, technology that is usable by every citizen.
So how do we do it? The goal is to design built environments and ICT (apps, curriculum, eLearning, hardware, multimedia, mobile, social media, software, and websites) in a way that benefits all users. Person centered design and ICT Accessibility go hand in hand. These design approaches can result in services and products that are easier for everyone to use, including persons with disabilities.
Richard Steitz – Chief Operations Officer
“It is critical at this time for the giant tech companies to start seriously examining the issue of accessible ICT. Not by thinking they must spend millions of R&D dollars to enter into this market space, but rather by leveraging the vast amount of existing technology in their current inventories. By being clever in cross utilizing and repurposing the existing technology in new and unique ways we can see products and systems hit market at a faster rate. This not only benefits the growing portion of the population in desperate need of this technology but also provides the tech companies new product lines across broader markets while saving development dollars. These companies would also harbor the societal befits by being proactive in helping innovate sustainable solutions for the vast growing PWD global community. – Richard J. Streitz, Ruh Global Communications, COO”
Think about what you can do to better reach people with disabilities, and find creative ways to make it happen through accessible technology. Move beyond general steps to protect and promote the rights of people with disabilities, ensure that accessibility is addressed in all policies and programs, promote training on the human rights of persons with disabilities, stop any practice that breach the rights of people with disabilities, and involve people with disabilities in the development of legislation and policies.
Learn more about our work at www.RuhGlobal.com or follow us on Social Media @debraruh and @ruhglobal on most channels.
#AXSChat: Join Neil Milliken, Antonio Santos and myself for a weekly Twitter Chat on Disability Inclusion, ICT Accessibility, Built Environment, CRPD, Empowerment and Employment. Just search the hashtag #AXSChat at 3pmEST and join the conversation. Learn more about AXSChat
The 25th Anniversary of the ADA Series: Disability Inclusion in the Workforce – Training & Finding Champions
Training will save an organization a lot of time and effort as well as reduce risks. Disability inclusion should be integrated into all corporate training, writes Debra Ruh.
– To see the full article by Debra Ruh, visit G3ict
The 25th ADA Anniversary falls on July 26, 2015. Debra Ruh, G3ict’s Technology and EmployAbility Chair and mother of a daughter with Down syndrome, writes about how the ADA personally shaped the narrative of her family.
Debra & Sara Ruh
We watched the media surrounding the signing of the ADA on television 25 years ago. My husband and I had followed the efforts being made in Washington, D.C. with great interest as persons with disabilities championed for the passage of this important legislation. It had become personal to our family. Before it became personal we believed that all Americans should have equal rights, but we did not understand all the implications and nuances.
Our daughter Sara Ruh had been born a few years earlier with Down syndrome (DS). She was not diagnosed until she was four months old, which was unusual at the time. I was 28 years old when I got pregnant with Sara and so the doctors did not recommend prenatal testing because there was no history of disabilities in my family.
I do remember that right after Sara was born a strange thought floated through my mind that she looked like a baby with DS. I immediately dismissed this because I did not know what babies with DS looked like and I did not know anyone who had it. Plus I was on pain medication because of the difficult birth.
A few months later, following some tests, a doctor diagnosed Sara as having DS. The doctor called us into the office and gave us the news that changed our lives. He doctor told us that she would be easier to raise than a child with ADHD. He also noted that she might never learn to walk or talk. He sent us to a geneticist and we were told that she might get pregnant at 16 so be careful. These well-meaning doctors were not very helpful. We decided to not listen to their negative comments with information that seemed out of place.
As we sat in the meeting room, hearing the news that our daughter’s path was going to be much different than what we had anticipated, we did not realize that people all over the United States were fighting for the rights of persons with disabilities.
The 25th Anniversary of the ADA is powerful for our family and for people all over the world. The ADA was one of the most powerful civil rights legislations of our time. The United States has accomplished so much during the 25 years of the ADA. Our family is so thankful to the people that fought for Sara and other persons with disabilities.
Sara Ruh did not get pregnant at 16 and she learned to talk and walk. Today she is an artist, a thespian, a dancer, and a motivational speaker. She has spoken all over the world to audiences as large as 5,000 at a time. She has been employed with Nordstrom’s for the last 9 years.
Sara has a good life and she spends a lot of time volunteering and helping other people. Her life matters and she has more options because of the people that fought for her rights and got the ADA passed 25 years ago.
The United Nations promulgated the Convention on the Rights for Persons with Disabilities (CRPD), and unfortunately, the United States has yet to ratify it despite the fact that 150+ other countries have done so. There’s a perception that signing the CRPD is unnecessary as we have the ADA. However, in order to incorporate newer benchmarks of accessibility, we need to be part of a global mandate that fosters a culture of inclusion for all citizens, including senior citizens. Disability is not a narrowly defined concept, but a spectrum that is inclusive of all abilities.
Join G3ict and other leaders in helping assure that persons with disabilities have access to ICT, education, employment, and a host of services that go towards making life productive, successful and valuable.
“Supporting children with disabilities and becoming a role model for other philanthropists.” By Debra Ruh
I had the pleasure to interview Jay Ruderman. He is the President of the Ruderman Family Foundation, an impressive organization that focuses on the inclusion of people with disabilities in the United States and Israel. He also serves on the Board of Directors of the Jewish Funders Network and is a member of the American Jewish Joint Distribution Committee Executive Committee.
Jay is married and a father of four children. He is a life-long Bostonian and after graduating from law school, he began his career as an assistant district attorney in Salem, Massachusetts. He became Deputy Director of the American Israel Public Affairs Committee (AIPAC) in New England in 2001. He also enlisted in the Israel Defense Forces (IDF) in 2005 and became the liaison between the IDF and Diaspora Jewry. After his service in the IDF, he became the Leadership Director for AIPAC in Israel.
Let’s begin the interview:
Debra Ruh (Debra) question: Jay you are on a mission to change the way the United States and Israel view individuals with disabilities in society. Tell us more about your mission.
Jay Ruderman (Jay) answer: Individuals with disabilities are one of the last communities to have their rights systematically violated by the government. Wikipedia defines social justice as, “the ability people have to realize their potential in the society where they live.” This definition can be broken down into three parts: realizing potential, in society, and where they live. For Jewish people with disabilities, each of these parts presents a challenge – and for the rest of us, they present an opportunity.
The full inclusion of people with disabilities in society is a matter of social justice, civil rights, and fairness. Every Jew counts, every Jew has something unique to offer our community, and every Jew is created in the image of God, no matter how they look or express themselves. Approximately 1,000,000 Jews in the United States have some form of disability. Look at that number again: 1,000,000 people, in the Jewish community alone. Our job must be to invite them in, not put up barriers to keep them out.
Can a person with a disability realize his or her potential? The unemployment and underemployment rate for people with disabilities of working age is close to 80%. Gainful employment can build a person’s self-esteem, enable him or her to get out of the house and be social, and change preexisting prejudices about his or her abilities. Additionally, gainful employment allows individuals with disabilities to become contributing members of the workforce, which benefits the overall economy. Keeping people with disabilities out of work leaves them at home, with little chance to realize their potential.
Are we, as a society, inclusive? Many of our schools are not. Many parents are forced to forgo a Jewish education because schools lack the resources or are unwilling to “accommodate” a child with disabilities. These children should not be accommodated.
They should be welcomed with open arms, like every other child! When considering moving to a new city, all parents have to consider educational options. Parents of children with disabilities have added concerns: If the community is not inclusive, then the community is not meeting the needs of all citizens.
Debra Ruh (Debra) question: Please explain more to our readers about your work in Israel and in the United States to include children with disabilities in society.
Jay Ruderman (Jay) answer: Let me give some background about our foundation. The Ruderman Family Foundation is an American-Israeli foundation which focuses on recognizing and rewarding innovative programs which provide services that foster full inclusion of people with disabilities in their local Jewish community. It exemplifies the best in Jewish values. Guided by our Jewish values, we support effective programs, innovative partnerships and a dynamic approach to philanthropy in our core areas of interest: advocating for and advancing the inclusion of people with disabilities throughout the Jewish community and modeling the practice of strategic philanthropy worldwide.
Our first major foray into philanthropy was a large initiative to improve the Jewish day school system. We partnered with another family and we determined that children with disabilities were not able to access the Jewish educational system. We made a big commitment to this effort and have been involved in this project for over 10 years.
After becoming the president of the Ruderman Family Foundation my goal was to continue the excellent work of the foundation. I also wanted to raise the inclusion of persons with disabilities to other foundations and philanthropists.
Debra question: Let’s talk more about your work in Israel.
Jay answer: The foundation got involved in a major initiative with the Israeli government and an organization called the American Jewish Joint Distribution Committee to make Israeli society more inclusive of people with disabilities. This was the first time a private family foundation partnered with the Israeli government.
The project is a series of pilot projects that allows the Israeli government to be a more proactive with inclusion of persons with disabilities. The programs are supporting the Israeli government to move away from housing people with disabilities in institutions and instead create programs that allow persons with disabilities to live independently in their communities. Centers for independent living programs are now located throughout Israel.
We felt strongly about supporting the established centers for independent living throughout Israel. The programs help individuals with disabilities obtain or improve job skills. We also have programs that are teaching them independence, self-defense strategies and how to react to violence. The programs provide families that have young children with disabilities support networks of a myriad of issues focused on inclusion and unity.
After these programs were successful, we began to invest in other societal programs to help people with disabilities. For example we support a project in Israel that helps persons with intellectual disabilities get married. We partner with major organizations to help educate and bring awareness to issues that are impacting the full inclusion of individuals with disabilities. By advocating for a more progressive model inclusion and funding innovative programs.
We are very active online and are heavily engaged with media in both the U.S. and Israel. We believe it is critical to take a leadership role and publicly advocate for individuals with disabilities.
Debra question: How about your efforts in the United States? Why don’t you tell us more.
Jay answer: We are heavily engaged in the Boston area. We realized that there is a major gap in the United States between education and entering the workforce. Persons with disabilities are provided educational options until they are 21 years old. We saw major transition from education to employment issues. Unemployment for persons with severe disabilities is over 70%. We decided to become part of the solution so we created an employment program in Boston called “Transitions to Work”.
The individuals with disabilities are trained at specific job sites. For example, we have a program in a Boston area hospital. After the student completes our program they secure positions with that hospital or with other hospitals in the area.
Our program teaches skill sets that are valuable to these employers. Our program also is unique because we work with employers to determine the skill sets and the employers sign-off on the program to be sure it meets their training needs. We started having more successful employment outcomes when we facilitated these conversations at the CEO level. Once that happened we started to see a change in attitude and employers started to become major advocates for employment with people with disabilities.
One employer has hired many of our graduates. The lead manager started talking to colleagues about the program and they found many positive by-products. The manager noted that the company hired these employees not only because it is the right thing to do it but because it was good for their businesses bottom-line. These efforts have changed their workforce. Employee morale has been boosted all over the company. Their employees feel good about working there because it’s not just about the bottom line but about becoming a socially conscious business. They have become an employer of choice and they are able to recruit and retain better talent across the board.
Debra question:Tell our audience about the foundation and your efforts to support disability inclusion.
Jay answer: We take a different approach from many other foundations. For example, we do not accept unsolicited applications for support. The Foundation’s methodology is very interactive with our grantees. We issue an invitation to an applicant to apply after we have conducted a thorough analysis of the potential partner. We check to be sure there is a shared vision, innovation, organizational strength and a willingness to collaborate.
We collaborate with other major funders to partner and promote the sharing of knowledge on or about successes in its mission. Also our staff is heavily involved in the development of the programs. They remain very involved in major programs funded over multiple years. We carefully monitor the programs to assess future funding potential.
As part of our commitment to inclusion and enhancing the lives of adults and children with disabilities, we are actively supporting a range of innovative projects with organizations that focus on integration into society and minimizing feelings of loneliness. These projects cover education, housing, employment, synagogues, community life and much more.
To learn about the many organizations in the United States and Israel, past and current, who have received grants from the foundation, please click below:
I had the pleasure to interview Joy Kniskern for this blog. Joy is an amazing woman with many talents. She started her career determined to make a difference. She has accomplished those goals and her efforts are going to making a difference for many years to come. Joy is a shining example of a woman that believes that her success comes from helping other people succeed in life.
Joy has spent her entire career making a difference in other people’s lives. She has also accomplished a lot academically including earning a Master’s Degree in Counseling & Psychological Services from Georgia State University and was honored with a Phi Chi Honor Society. She also holds a Bachelors of Arts degree in Sociology from Vanderbilt University.
Joy works with Dr. Christopher Lee and his team at AMAC Accessibility Solutions and Research Center (AMAC). AMAC is part of the Georgia Institute of Technology located in the College of Architecture.
I recently highlighted Dr. Lee in my blog about Leadership. “Leaders Making a Difference in the World” Story of Dyslexia, Learning Disabilities and Finding his Greatness – Introducing Dr. Christopher M. Lee. To read the blog please visit: http://ow.ly/COCRX Here is my interview with the Joy Kniskern:
Joy Kniskern
Debra: What led you to this field?
Joy: I wanted to contribute to the social good, and found rehabilitation was an area where so many people with disabilities wanted to go to work but encountered so many barriers – stigma, lack of training opportunities, physical access issues, no transportation.
Debra: What are some of the highlights of your career?
Joy: The first grant I received to establish, before ADA one of IBM’s Projects to give persons with disabilities skills to become COBOL computer programmers. There was excellent involvement of private industry in every imaginable way, over 90% of graduates were hired at wages higher than staff within 3 months of graduation, I worked with first braille printers and speech output devices. I started a parallel program in customers’ service skills training so students who didn’t like or do well at programming had a path to good employment.
Debra: Tell me about our work with AMAC – what role do you play in this program?
Joy: I am the Technology Initiatives “go to” person at AMAC- I led several initiatives like our 508 and Accessible ICT work, special grants, and outreach to new and global partners.
Debra: AMAC is part of GA Tech, College of Architecture that is an interesting place to be located. Do you think this provides an advantage to the AMAC program?
Joy: Absolutely! The College of Architecture is focused on design expertise and we are seeing that inclusive design is just as important as good and accessible design of physical spaces. AMAC started in 2006 as a production environment to meet the needs of students with disabilities through disability services providers within and outside of Georgia. Now that we are in the School of Architecture, we know that we have access to some of the finest research and academic resources in the world, and that fact and our action on it will help deepen and broader our path and impact on ICT accessibility in our digital world.
Debra: There is a lot of work to do across the US and globally to fully include PwD in the workforce and other aspects of society. How can and should Universities be part of these solutions? What steps are AMAC taking to also be a major part of the solution in US and abroad?
Joy: Research shows that to support the 9 million people in a world whose resources can support roughly half that number of people considering current consumption of goods and resources suggest that we all need to be engaged: governments, universities, thought leaders, environmental experts, in how to better engage everyone. Universities like Georgia Tech can identify technology applications that make competitive work more possible. Robots and SKYPE make telework more possible, for example. There are many examples of how universities can be engaged in developing technologies and resourceful strategies to tap into talents of persons with disabilities.
Debra: AMAC has recently won several significant grants – can you highlight and explain the part you played in winning these grants?
Joy: The First in the World Grant to establish Center for Accessible Materials Innovation (the Center) to expand access to higher education digital course content for students with disabilities, thereby supporting the improvement of their retention and graduation rates.
The proposed Center addresses the identified issues with an over-arching goal of expanding the availability and use of fully accessible textbooks for all students with disabilities, and for students at MSIs in particular, through four objectives:
(1) To develop applications to pioneer an innovative marketplace mechanism (a digital label) for the disclosure of standardized consumer information about the accessibility features of digital textbooks;
(2) To provide textbook remediation services to increase the immediate availability of frequently used titles, especially those requested by students, and to use the tools created for Objective 1 to check accessibility and add to the pilot database of digital accessibility labels;
(3) To research the causes of the seeming under-utilization of accessible textbooks by MSIs and to reverse this pattern with education and services; and
(4) To provide professional education and training on accessible electronic information for college faculty and staff including DSPs, administrators, content developers, curriculum procurement officials, and information technology managers.
AMAC, through partnerships with ATN members, publishers and AT vendors, will devise tools and applications to support the availability of consumer information through the creation of a standardized Document Accessibility Profile (DAP) for disclosing the specific accessibility features of digital textbooks. Similar to a nutrition label for packaged food, this “label” produced by an application or ‘app,’ will be created from a checklist of features enabled in the existing Online Information eXchange (ONIX) international standards used by book publishers and distributors. The “label” will be available on a web portal, and accessible from computers, tablets and mobile devices.
I designed and wrote the evaluation section of the proposal which includes an conducting focus groups at Minority Serving Institutions (MSI) focus groups to understand why the Digital Divide is much greater for minorities. We don’t have enough information about this issue to properly address it.
Debra: When you look towards the future of AMAC – what do you hope to see unfold?
Joy: My hope for AMAC is that it continues to unfold as the “go to” place for disability service providers and students they serve for digital access, and that we fully embrace the opportunities to make a difference in creating greater ICT accessibility in Georgia, the US and the world. We can play a significant role in reducing barriers related to access to information for people with disabilities. I also hope that we can sustain and strengthen allied efforts of the “Pass It On” Center for AT Reutilization, a national technical assistance center, and resources to grow our capacity for Georgia’s State AT Act Program – Tools for Life.
Debra: When you look back on your career in the future – what do you hope to see?
Joy: You know, it’s not about my career, it’s about my contribution to making the world a little better. That is what matters.
Debra: What advice do you have for young people that are interested in following your footsteps?
Joy: Look toward the highest good in everyone you encounter, do your best, and do what matters most, and take time to step aside and reflect on what is going on in your life, and those of others around you.
Debra: What are you most proud of in your career?
Joy: When I was 27, taking a risk by stepping out of the status quo early in my career to find funding and launch the Georgia Computer Programmer Project. One of my students retired making a six figure income after 20 years of employment with a well-known software company. It started me on a path of social entrepreneurship that I’ve mastered ever since then. ***End of interview***
Speaking to Joy is a breath of fresh air. She has accomplished so much during her career and she is still going strong and changing the world. I look forward to watching her career continue to unfold. She is a woman that has made a huge difference in the world. Joy Kniskern is global role model for us all.
For more information about Ruh Global Communications please visit: www.RuhGlobal.com
Kevin Ruh – Chief Marketing Officer at Ruh Global Communications
I am an advocate of using social media to bring awareness about the community of people with disabilities (PwD) and accessible Internet, Communications and Technology (ICT). I believe that the community of PwD is starting to find their voices via social media. However, there are some significant accessibility problems with social media. There are leaps in accessibility that have been made and are in progress. Yet we find that many social media tools and applications are not blending accessibility into their products and when they are, it does not seem to be a priority. PwD are often left out of the social media conversation and movement because the devices are less accessible.
We find that many social media tools and applications are not blending accessibility into their products. PwD are often left out of the social media conversation because they apps are inaccessible. This is difficult to deal with due to the fact that most don’t seem to have accessibility in mind until there is a problem, instead the devices and applications need to be thought of as opportunities for universal access.
Social media has to be accessible or we continue to widen the Digital Divide, it is as simple as that. As long as there are access problems we run the risk of alienating a portion of our community.
The Internet has opened up many opportunities as well as greatly improving the quality of life for these users, but there are still barriers. Many people think of disabilities in extreme terms such as blindness and deafness, but it also includes many others with visual or hearing impairments that are increasingly common in our aging population, and other challenges such motor and cognitive impairment. The spectrum of ability for all users is variable.
Can an organization really afford to lose this audience?
I think not, and this community is chattering on more accessible platforms, about the good and the bad. If social media tools are not accessible those platforms stand to lose out on major benefits, or risk being singled out as not worried about the less able part of the population and their advocates.
Sometimes we hear that it is too hard to make an application or platform accessible. This makes sense only if the organization wishes to put forth the message that their customers are not worth a re-tool of an app. Accessibility should be built into the system similarly to building in privacy, security or usability. The second thought of accessibility as “not an easy add on” and will be noticed by those left out.
The good news is that Social Media applications can be made fully accessible allowing everyone to use them; all aspects of use just need to be considered.
In years past, developers were afraid that making the application accessible would make a system less creative or innovative or other security issues. The good news is we have seen amazing strides with accessible social media and now it is innovative developers take pride in blending accessibility into the process level. This seems to be the future of technology and it should be our end goal to reach universal access.
Is participation for all out of the question? If we don’t make social media accessible than we continue to widen the “Digital Divide” and according to the World Health Organization (WHO) one in seven people are impacted with disabilities worldwide. Plus 1 out of 3 households in the U.S. are impacted by disabilities, there for this is an issue that affects family and community. Worldwide, this group numbers 500-750 million people and is a key influencer of the public’s perceptions.
There is no excuse to not make your Social Media applications fully accessible so that everyone can use them. In years past, developers were afraid that making the application accessible would make a system less usable or “dumbing” the system down. Once again, ridiculous – we have seen amazing strides with accessible social media and now it is BAD design if you do not blend accessibility into the process level.
TecAccess, Making the world of technology accessibleDebra Ruh, CEO of Ruh Global Communications, Founder of TecAccess
Social Media and Accessibility
By Debra Ruh, CEO of Ruh Global Communications
A photo of Debra Ruh in High School
I am a big communicator and to be honest it got in trouble a lot in school for chattering. In High School, teachers said that I couldn’t stop talking and my Mom often got notes about this issue. I remember in 5th grade my teacher saying if one more person talks or laughs you will be staying after school. You guessed it that made me giggle and yes – I stayed after school and then stay in my room that weekend on restriction. I love to talk, sing, write and just chatter. My family and friends understand and usually appreciate this about me. Sometimes I think my husband wouldn’t mind gagging me but after 29 years of marriage he would never openly say that because then we would have to “talk” about it. He says that I even talk in my sleep.
A photo of Debra Ruh, always an iPhone near by!
So I bet you have guessed it – I LOVE social media. Social Media allows me to chatter with people all over the world. Plus I can get instantaneous chatter back, I remember when Virginia had our earthquake (okay California- no wise cracks) it was traumatic for us. I couldn’t believe how many aftershocks we felt. One night we had a 5.3 aftershock and it woke everyone up in the house. My husband and daughter went back to sleep but I was shaken and started thinking scary thoughts like what if a really big one comes and what if a tree falls on the house. I have a great imagination and sometimes I don’t appreciate it late at night. So I got up and got on my social media to chatter about it and calm my nerves. I chattered with people all over Richmond and it really helped calmed me down and made me feel safe knowing others were feeling the same way.
I also use social media to chatter about the community of people with disabilities (PwD) and accessible Internet, Communications and Technology (ICT). I believe that the community of PwD is starting to find our voices via social media. However, there are some significant accessibility problems with social media. We find that many social media tools and applications are not blending accessibility into their products. So PwD are often left out of the social media conversation and movement because they are inaccessible
Really – come on – can’t everyone be allowed to participate? If we don’t make social media accessible than we continue to widen the “Digital Divide” and according to the World Health Organization (WHO) one in seven people are impacted with disabilities worldwide. Plus 1 out of 3 households in the U.S. are impacted by disabilities. Worldwide, this group numbers 500-750 million people and is a key influencer of the public’s perceptions.
The Internet has opened many opportunities and has greatly improved the quality of life for these users, but they still face barriers. You might think of disabilities in extreme terms such as blindness and deafness, but it also includes many others with visual or hearing impairments that are increasingly common in our aging population, and other challenges such motor and cognitive impairment.
Can an organization really afford to lose this audience? I don’t think so and this community is really chattering on the more accessible platforms so if social media tools are not accessible those platforms stand to lose out on major benefits.
Sometimes we hear that it is too hard to make an application or platform accessible. How ridiculous – accessibility should be built into the system just like you would build in privacy, security or usability.
Accessibility Features on an iPhone. Image Thanks to AMAC Accessibility Solutions www.amacusg.org
There is NO excuse to not make your Social Media applications fully accessible so that everyone can use them. In years past, developers were afraid that making the application accessible would make a system less usable or “dummy” the system down. Once again, ridiculous – we have seen amazing strides with accessible social media and now it is BAD design if you do not blend accessibility into the process level.
Want to know more? Join our free webinar on Accessible Social Media or download a free trial version of our Accessibility Management Platform (AMP) it is a knowledge platform that has tons of tips, online training and suggestions for making applications fully accessible.
For further information about TecAccess and their current endeavors, visit their website at SSB Bart Group
To follow up on Debra Ruh’s current endeavors, follow her on social media: @DebraRuh or visit Ruh Global Communications
Ruh Global Communications Logo designed by Emily HaDebra Ruh, CEO of Ruh Global Communications, Founder of TecAccess
Many people are surprised to learn just how much of the world’s population is affected by a disability, and how valuable accessible design of electronic and information technology (E&IT) also known as Internet, Communications and Technology (ICT) is to local, state, federal and government, private industry, and educational institutions across the globe.
Making technology usable for all has become imperative for unleashing the potential of all and is critical for any organization wishing to remain relevant in the 21st century. Technology is accessible if it can be used just as effectively by people with disabilities – including the elderly and veterans with disabilities – as it can by those without. Half of the world’s population is impacted by a disability in some fashion, making accessible design critical to private industry, government, and educational institutions.
To understand the impact one has to look no further than the World Health Organization which indicates that people with disabilities are the world’s largest and fastest growing minority group. With the population of the United States aging, and the likelihood of developing a disability or other mobility limitations increasing with age, the growth in the number of people with disabilities can be expected to rise dramatically. Also impacting this formula is the growing population of veterans with disabilities.
The World Health Organization (WHO, 2003) indicates that people with disabilities are one of the largest and fastest growing minority groups. Public and private entities that make their technology accessible can reach and better serve an untapped and underserved market, a demographic that represents both spending and voting power, a population that exhibits a strong desire to learn and improve despite facing physical and developmental challenges (The Solution Marketing Group, 2007).
Around the world more than 750 million people with disabilities are gaining recognition as a significant and growing market for products and services, and they are making their needs and expectations known to governmental bodies, organizations, and businesses. Using information and communication technology that is accessible is the fastest way in which to reach and serve people with disabilities and the elderly in an equal fashion as those without disabilities.
A “Digital Native” image by Raminta Zebrauskas of AMAC Accessibility
Millions of people with disabilities regularly travel, shop, go to school, and eat out with family and friends. A study by the U.S. Department of Education found that one in three households in the U.S. is affected by a disability. The 2000 U.S. Census reported that almost 42% of older adults (65+ years) have one or more disabilities. In fact, in the US the percentage of people with disabilities is larger than any single ethnic, racial, or cultural group. At 19.3%, the number of people with disabilities exceeds the next largest group — Hispanic people (14.9%) — by a fairly wide margin (U.S. Department of Justice, 2005).
Harmonization of state, federal and international accessibility legislation, regulations and standards offers the promise of constraining the cost to vendors to test and certify E&IT product compliance to diverse sets of otherwise similar accessibility guidelines. Consumers of all abilities benefit from the reduced cost of bringing accessible E&IT products to market when harmonization of accessibility laws, regulations and standards is embraced.
An inclusive and universal design approach to technology is critical to both government agencies and private industry wishing to anticipate future needs of this growing population. By recognizing the importance of the protection and promotion of the rights and dignity of persons with disabilities through assistive technology, the world is just beginning to strengthen policies, strategies, and programs along with an increase in awareness of the public at large of the importance of the issue of disability and assistive technology.
Where environmental and privacy issues are more homogenous, issues around E&IT tend to be more disparate. Due to the many types of disabilities and age-related impairments, one size accessible product solution does not fit all.
Providing accessible E&IT products, web and non-web-based information and services also benefits the growing population affected by age-related impairments, in addition to people with disabilities.
“Underlying the legal and practical realities of the ‘information age’ is the recognition of the vast capacity of accessible technology to unlock human potential, to tap into great reservoirs of intellect and ability that have gone largely untapped until now, and to maximize productivity and performance for all,” says John Kemp, a leading disability law expert and CEO of Abilities! A NY based non-profit that supports people with disabilities. www.abilitiesonline.org
Nations across the world are currently adopting new laws prohibiting discrimination on the basis of disability, as well as increasing the protection of civil rights for people with disabilities and expanding freedoms for all.
Demand for accessible technology and services will continue to rise as well as the public’s understanding of, and requirement for, technology that is usable by every citizen. (Forrester Research 2003.)
To comply with guidelines and to include this valuable group of consumers, it is important that all diversity and HR processes, information, communications and technology (ICT), product development and service touch points are fully accessible to everyone. This includes mobile technology, kiosk, software, documents, social media (Facebook, Twitter, blogs, etc.), websites, and other forms of communications. The need to be accessible grows as our reliance on technology and use of social networks increases.
For further information about TecAccess and their current endeavors, visit their website at SSB Bart Group
To follow up on Debra Ruh’s current endeavors, follow her on social media: @DebraRuh or visit Ruh Global Communications
Steve Jobs. Image from: www.businessinsider.comDebra Ruh, CEO of Ruh Global Communications, Founder of TecAccess
What obligation do we have to society? Are we born to improve lives for other people or to just take care of ourselves and our families? I believe that we are born into this amazing and complicated world to contribute. We should use the many gifts we have to make the world a better place. I also believe we can bloom where we are planted regardless if we have access to resources and money.
A photo of Sara Ruh as a baby
In 1987 a doctor told my husband and me that our 4 month old daughter had Down syndrome. We were stunned, confused and devastated. What would that mean for this baby and for our lives? I also started to wonder what I could do to help the community of people with disabilities. Over the years we figured that out step by step because there are so many ways we can contribute to our society and communities. Our daughter continues to inspire us every single day and we work hard to add value to the community of people with disabilities.
Steve Jobs is a shining example of what can be done to make the world a better place. How can technology make the world a better place? The ways are abundant. Technology can be used to help a young child communicate with their parents for the first time using the iPad and some cool applications. Allow a brilliant writer with Cerebral Palsy to finally write that book that has been locked in her head. Help a programmer with vision loss become more productive because now they have access to better communications and tools. Help a veteran with TBI remember the sequence of steps to handle an application that he rarely use to support his job as a technician.
Technology can help level the playing field. Can it solve all the problems? Of course not but it can allow people with disabilities to actively participate in all aspects of society including the workforce.
I have never met Steve Jobs and was surprised at the impact his passing had on me. I am very sad and feel the loss in a way that is deep and surprising. To help me work through these feelings – I reached out to others feeling the same way via social media and started reading and contributing to the chatter.
Tim Carmody, Author for Wired Image from: www.niemanlab.org
One post that touched me was created by Tim Carmody a contributor to Wired Magazine. I have never met Tim but after reading his tweet knew he was “part of my community”.
Tim’s tweet:
“@tcarmody I’m on my way to PHL to see my son, who uses a device Steve Jobs invented to help him talk. He will never know. He will never know.”
That tweet gave me chills as I read it and brought tears to my eyes.
I then read his blog:
“My son is on the autism spectrum and has a severe receptive and expressive language delay. He’s 4 years old, and can read and spell words, and sing entire songs, but is more like an 18-month- or 2-year-old in normal conversation. He cannot use a telephone and has a hard time sitting still for video telephony. He has a thoroughly well-loved iPod Touch, filled with videos and apps that have helped him learn to speak and augment his ability to communicate.
My tweet about my son was retweeted almost 500 times, more than anything else I’ve ever written in 140 characters, and put me in touch with other parents of children with special needs — strangers — some seeking information, some wanting to share their stories.
It may be a stretch to say Steve Jobs invented the iPod Touch or most of the technologies contained in it. But Steve Jobs certainly put it in my son’s hands, both by making it a sub-$200 device (and in our case, giving it away free with a laptop) and by helping to create an ecosystem of software applications for people with disabilities — perhaps especially communication disabilities.” http://www.wired.com/epicenter/2011/10/steve-jobs-disability/
My daughter, Sara Ruh, using different Apple Products simultaneously. Sara has Down Syndrome and loves the Accessibility Features that Apple’s Products offer
I think that summed up what I was feeling – Steve Jobs changed the world with his technology, leadership and ideas. I watch our 24 year old daughter with Down syndrome use her iPad to play Angry Birds, listen to podcasts, improve her reading, communicate with her friends and surf the net. She has used other laptops and operating systems but always with a lot of help. With her iPad she can do all of this independently and it has improved the quality of her life. Many times adults like Sara Ruh get isolated after they leave the school system. She works part-time for Nordstrom’s but her hours were cut back during the worst of the economy. She has worked for Nordstrom’s for over five years and is proud to be one of their team members. The iPad allows her to stay connected with friends and an active part of society. Those accomplishments may seem small to some people but believe me these are life changing accomplishments for our family.
1 out of 3 households in the U.S. is impacted by disabilities. Worldwide, this group numbers 500-750 million people and is a key influencer of the public’s perceptions. Recently the World Health Organization published a report that noted 1 in 7 people worldwide are impacted by disabilities. The Internet has opened many opportunities and has greatly improved the quality of life for these users, but they still face barriers. You might think of disabilities in extreme terms such as blindness and deafness, but it also includes many others with visual or hearing impairments that are increasingly common in our aging population, and other challenges such motor and cognitive impairment.
Plus this is not just about people with disabilities, 96% of American has said they will spend more money to support an organization that includes everyone and is involved in social good.
Want to understand the strength of the chatter by our community – look no further than Apple under the amazing leadership of Steve Jobs. They made the iPhone and iPad accessible for the community of people with disabilities. We are now singing their praises and buying their products like never before. I have read and written article after article, blog after blog about their efforts.
Design is not just what it looks and feels like. Design is how it works. Image from: tophdimg.com
Steve Jobs has left an amazing legacy and the world is a better place because he was part of it. He will be missed and many of us will wonder what else he could have done if he had more time. Steve Jobs will be remembered forever and I believe that his legacy will continue to grow and expand. What legacy will you leave?
To follow up on Debra Ruh’s current endeavors, follow her on social media: @DebraRuh or visit Ruh Global Communications
